We respect your privacy. Our goal is to be your trusted, objective source of information, products and services for all of your swimming pools needs. We want you to make the most
This privacy statement explains under what circumstances we gather your individually identifiable information, how we use it, and who may access that information. It also provides
you the means to "opt-out" of providing personal information that you do not wish to provide and to access, change, or remove any identifying information already collected.
We believe that your privacy is of the utmost importance, which is why this statement regarding privacy of personally identifiable information provided online conforms to the
that we may better accommodate your needs. Please provide any comments to firstname.lastname@example.org.
When you visit any of the Retail Web Sites, we do not collect any personally identifiable information without your consent. If you are simply perusing our
site, we collect no personally identifiable information from you. We do, however, utilize cookies on our web site. ?Cookies? are small data files stored on your own computer's
hard drive. They are generated by web sites such as the Retail Web Sites to provide users with a personalized and enhanced online experience. By assigning and storing a random user name
cookie on your hard drive, we are able to offer you personalized collection, filtering, and delivery of information that we feel will be of the greatest interest and value to you.
This includes not only our web sites? original content, but also advertisements especially targeted to you in accordance with your content preferences and traffic patterns, as
revealed by the cookie. Overall, aggregated usage information helps us improve our offerings by showing us how different areas of the web sites are being used.
No personally identifiable information is transmitted via these cookies. Cookies, by themselves, cannot be used to reveal or discover the identity of the individual user; your
acceptance of our cookie will not compromise your anonymity while using our web site. If you choose to reject the cookie, you may still use our web site although certain functions
and applications may be disallowed as a result, and you will not benefit from the personalized and enhanced services discussed throughout this policy.
In order to purchase an item from any of the Retail Web Sites, or enter into a sweepstakes sponsored by any of the Retail Web Sites, you will be required to enter certain
personal information (e.g. name, address, email address, etc.). In addition, you might be asked to enter certain demographic information; however, disclosure of this information
is not required to complete a purchase from any of the Retail Web Sites. We encourage you to volunteer such optional information so we may provide a more personalized experience
on our web sites and thus deliver greater value to you, our guest. Demographic information is specifically used for purposes of monitoring or improving the use of and satisfaction
with the retail Web Sites. Personal information disclosed during a purchase will be utilized to complete your purchase transaction and ship the purchased items to you, and
information collected in connection with a sweepstakes will be utilized to contact you in the event you win one of the offered prizes.
We are dedicated to the security of your personal information, and take every commercially reasonable precaution to maintain that protection. To prevent unauthorized access or
disclosure, maintain data accuracy, and facilitate the appropriate use of information, we use physical, electronic, and managerial procedures to attempt to protect the personal
information we collect online. Encryption tools are used when collecting or transferring sensitive information such as name and addresses. Additional database content is protected
either by means of a two key encryption algorithm or behind a firewall using security software. Access to the database is limited to our employees who have a legitimate business
need to access the personal information contained therein and our contractors and service providers who we require to keep all information to which they have access completely confidential.
If you have any questions about the security at any of our Retail Sites, please contact us by email at email@example.com.
In addition to the uses of personal information listed above, we may utilize personal information that you provide to us to contact you regarding products, services, and
information we believe you would find useful, and we may also contact you to ask your opinion of various topics that may be of interest to you and/or may help us serve you better.
We also may store and use your personal information for our own internal purposes including list management and demographic matching with other internal database information.
Additionally, composite tracking information generated by cookies for traffic accounting and content analysis may be shared with third parties for the purpose of documenting site
activity and other trends. We emphasize that the foregoing statistical information is not linked to any personal information and cannot identify any individual user of our web site.
Please note that you will not be able to opt out with regard to the collection and disclosure of aggregate information. Such information does not include anything personally identifiable,
however, and simply reflects statistical analysis of various aspects of site usage. Also, we reserve the right to use or disclose any information as needed to satisfy any law, regulation
or legal request, to protect the integrity of the site, to fulfill your requests, or to cooperate in any law enforcement investigation or an investigation on a matter of public safety.
We believe that choice is one of the most important privacy principles. You have the choice not to submit any personally identifiable information to us (although under such
circumstances you would be unable to purchase items from the Retail Web Sites or participate in our contests and sweepstakes). You also may choose to submit only those mandatory
fields of data absolutely required for purchases and contest participation. Finally, you may choose to limit the use of or access to your personally identifiable information by
requesting that we refrain from sharing all such information with any third parties. You may ?opt out? in this way at any time simply by contacting us at firstname.lastname@example.org,
Likewise, should you prefer not to receive email communications from us, we provide a mechanism for opting out of this service by clicking off the box that states ?Please include me
on the mailing list for special offers and great savings for pregnant women.? Additionally, each email message we send you will clearly state how you may remove your name from
the email list. Please note however that requests to remove yourself from our email list may take up to ten business days, and it is possible that in that time you may receive further
emails from us. We apologize for any inconvenience this may cause. In addition, despite previously having opted out of receiving emails from us, you may still receive emails regarding
sweepstakes sponsored by any of the Retail Web Sites in which you participate.
Please note that you will not be able to opt out with regard to the collection and disclosure of aggregate information. Such information does not include anything personally
identifiable, however, and simply reflects statistical analysis of various aspects of site usage.
In the event that any of the Retail Web Sites is merged with or sold to another company, your personal information will be transferred to the surviving company, who will be bound by
We aim to keep your personally identifiable information as accurate as possible. By contacting us at email@example.com, or at the phone number at the end of this
you may contact us at firstname.lastname@example.org. After receipt of such a request, we will remove your personal information from our records as soon as commercially reasonable.
The Retail Web Sites may contain links to other sites. We encourage our users to be aware when they leave our sites and to read the privacy statements of each and every web site
that collects personally identifiable information. Users should be particularly aware that certain links from our sites may be ?framed? by a banner from one of the Retail Web Sites
at the top of the third party site?s web pages. This privacy statement applies solely to information collected by the Retail Web Sites, and none of the Retail Web Sites bears any responsibility for any actions or policies of such third party web sites including all framed sites.